3 Ways to Say Thank You to Your Clients
You are a terrifically skilled, big-hearted bodywork therapist. Your clients love you, and you love them right back. It’s time to raise the roof and celebrate your journey together.
It’s so important (and fun!) to regularly express your gratitude to your peeps, and the holidays are the ideal time of year to let them know how much they mean to you.
Remember that to be the Pro & CEO of your bodywork business, you always want to deliver a premium customer experience for them. Saying thanks is a perfect opportunity to do just that.
Whether you’ve got 2 clients or 200, I’ve got some great ideas for you to let your customers know how much you appreciate them.
Read on for some ideas, and then be sure to share with us in the comments what YOU do to say thank you.
The hand-written note. If you’ve been following me for a while, you know that I’m a big fan of going Old School, and nothing expresses your genuine feelings better than a hand-written note.
For the first 10 years or so of my practice, I wrote every client a personalized, hand-written note for Thanksgiving. I put them on my business notecards with my logo, and simply told each person how happy I was to work with them, and how much I appreciated their support.
No call to action, no trying to sell anyone anything — it was a genuine connection from my heart to theirs. People love to get real mail in their mailbox, and these notes don’t cost you anything but your time. It’s an awesome win-win!
The hand-made Some-Some. I’ve always had some kind of gift to give my clients when they come in for an appointment in December.
Most of my clients see me once a month, so I know I’ll see my regulars in December. I’ve made these gifts by hand in the past, depending on whatever creative thing I was up to at the time. I’ve made small jars of jam, infused bath salts, and a package of ginger cookies with my favorite tea included. I’ve even done royal icing sugar cookies that looked like holiday sweaters!
Whatever your interest, you can cook up (literally!) a small gift of gratitude that will let your clients know how much they mean to you.
Use your logo or biz name. There are literally bazillions of business gifts you can purchase for your peeps. This costs a little more money, but it doesn’t have to be corporate or stodgy.
My focus with my clients is always healthy living and a balanced lifestyle, so during the holidays, I do something different and give out small, fun, deliciously un-healthy treats. I’ve had clients tell me they look forward to this all year!
So, this year I decided to use my business name, Oasis Center, add a bit of humor, and I’m giving out tiny jars of personalized M&Ms:
(Oh my goodness, I’m cracking myself up just looking at them!)
Don’t think you have to go all out or spend tons of money on customer gifts. Use your talents, your originality, (and your sense of humor!) to create gifts that are a reflection of YOU and the work you do. And remember not to take yourself too seriously — you can be an outstanding therapist AND have a lot of fun, too.
The key here is to be sure your creativity doesn’t take over your logical mind — you don’t want to be spending oodles of time or money on these gifts. They’re just a tiny gesture of appreciation, a reflection of you, and another way to connect with your wonderful clients.