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You want to do work you love. 
You want to help make the world a touch better. 
And you want to be able to make a decent living doing it.

 

You are a big-hearted bodywork therapist with the skills and the love to do amazing work. But lately you might be feeling a little frustrated and anxious. You thought that becoming a bodywork practitioner would be awesome. You could help others and spend your days doing the beautiful work that you love.

But the reality is different.

You find that you’re spending a lot of time worrying and wondering why it’s not working out for you. You love the modality you practice, and you’re getting more confident in your abilities, but the clients just aren’t coming in like you thought they would. 

You read your industry magazines and blogs for advice, but you can’t quite get your practice to where you want it to be. You don’t know who to talk to about this because you don’t want to seem like a complainer. And then you start to doubt yourself — maybe you might not be cut out for this work after all.

 

 
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Creating a sustainable bodywork business doesn't have to be so hard. I'm here to help.

I know what you’re going through and how you’re feeling because I’ve been there myself. I got into the business because I wanted to help others get the relief I had found from bodywork. 

In 1993, my husband and I decided to sell everything we owned and move overseas. Through the years, we lived and worked in Berlin, Istanbul, and Singapore, while traveling to and exploring as many exotic places as we could.

I taught Humanities in international schools until I became quite ill with a variety of conditions that did not respond to mainstream medicine. My illness led me on the path for alternatives, including CranioSacral Therapy, which helped me to heal and become whole once again. I vowed that if I got well that I would help others in the same way.

Fast forward a couple of years... and now I have a full practice with a waiting list of clients. I make six figures working four days a week. I love my clients, the work I do, and I have plenty of time to hang out at the beach {my happy place} with my husband and awesome dog, George. I've designed a business {and a life} that works for me.

And I’m here to help you do the same.

 

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PHASE 1: STARTING OUT

Reflection and Clarity. Get really good at what you do.

What they don’t tell you in bodywork school is that being skilled in a modality is not the same as being able to run a successful business. You’ll need to get crystal clear on exactly who you want to work with, what kinds of work you want to do, and exactly what you want your business to look like. This is the time to dream, and also the time to take inspired action.

My Journey Starting Out: After moving back to America, I got my license in massage therapy so I could practice CranioSacral Therapy. We moved to coastal North Carolina, where I knew no one, but I hung out my shingle and crossed my fingers. I offered all sorts of modalities so that I could keep the doors open, but I always had my eyes on the prize of specializing in CST full time. I took classes, I studied (and studied and studied!) and I kept my business doors open. But just barely.


PHASE 2: HITTING YOUR STRIDE

Create and Build. Get the support you need.

Once you are clear about how you want your business to look and have the skill set to make that vision a reality, it’s time to dig in and get support. You’re ready to take your business to the next level, but you don’t quite know how. Of course you don’t. You didn’t learn your modality on your own; why should you be able to learn the business side on your own?

My Journey Hitting My Stride: By 2007, I had a successful practice doing lots of modalities. Though I knew in my heart CranioSacral Therapy was the work I wanted to do, I didn’t have the confidence (or the support) to specialize in CST. So I reached out and got the help I needed. I worked with a business coach who helped me pivot so that I could do only CranioSacral Therapy — all day long, all day strong. As my appointment book filled, I hit my stride and started to build momentum. The feast or famine cycle that is so common for solo practitioners was finally behind me.


PHASE 3: GROWING IN SERVICE

Sustain and Endure. Get your work out into the world.

Once your client docket is filled, you can begin to scale your business so that it can sustain itself and sustain YOU. Having a sustainable business allows you to be kinder and more authentic, to feel lighter, to do better bodywork, and to FINALLY feel at ease. You make the shift by helping more people — not in 1x1 appointments, but by sharing your wisdom and your vision with groups of others. Your heart may yearn to teach workshops, hire and mentor other practitioners, or to write a book. In this phase, you learn the strategies to let your light truly shine in the world.

My Journey Growing In Service: Once my practice was full, I began teaching CranioSacral Therapy workshops. I saw dynamite practitioners who had “it,” that deep desire to do work not from a place of ego, but from a place of service. But so many of these therapists were unable to make their passion a career because they didn’t know how to build a sustainable bodywork business. When so many of these wonderful therapists kept asking me how I did it, I decided to take my own advice and reach out in service. I used my experience from 12 years of teaching and 15+ years of running my own business to create programs to support and guide passionate, savvy therapists like you. Since 2014, it has been my honor and my privilege to support bodywork practitioners as you build your practice so you can stop worrying and start living your dreams.


Begin your journey, right now, by downloading
100 Ways to Grow Your Bodywork Business.

You don't have to do this alone. I'm right here with you.